Local business data is collected from registrations, permit applications, Google Business Profile exports, and user submissions. Each source uses different terminology for business type and service area. Without standardization, directory browse pages show fragmented categories, local economic reports by industry are unreliable, and business search returns incomplete results. Schema.org LocalBusiness type for structured local business data
How to Fix It
1
Upload your local business data
Export your business directory, chamber membership list, or city permit database to CSV. Include columns for business type, industry, neighborhood, service area, or any categorical classifications.
2
Select category columns
dataclean.to identifies categorical columns in your local business data. Choose business type, industry, neighborhood, and service type columns for normalization.
3
Review business type clusters
The tool groups similar entries. "Hair Salon", "Beauty Salon", "Hairdresser", "Hair Stylist", and "Salon" would be clustered with a suggested standard label.
4
Standardize neighborhood and service labels
Normalize neighborhood names ("Downtown", "Centre City", "CBD", "City Center") and service descriptions ("Dine-In", "Dine In", "Sit-Down", "In-House Dining") to consistent terms.
5
Export cleaned business data
Download the standardized CSV for import into your directory platform, economic development reports, or local search application.
Frequently Asked Questions
Can it handle businesses with multiple categories?
Yes. Businesses assigned multiple categories in a single field have each category normalized individually. A listing tagged as "Restaurant, Bar, Live Music" would have each label cleaned to standard terms.
Does it work with Google Business Profile categories?
Google Business Profile category exports contain freeform and structured category names. The text labels can be normalized, and you can map them to your directory's own taxonomy.
Can I clean both business type and neighborhood data?
Business types and geographic categories are processed independently. Both can be normalized in the same upload, each with its own grouping logic.
Example: Input → Output
name
address
city
phone
website
City Plumbing Co
789 Elm St
Denver CO
(720) 555-0200
cityplumbing.com
city plumbing co
789 elm st
denver
co
(720)555-0200
www.cityplumbing.com
Red rows show common data quality issues. dataclean.to normalizes and generates JSON-LD automatically.