Google Ads Formatting
Truncate headlines and descriptions to Google Ads character limits and clean keywords.
Google Ads enforces strict character limits on ad copy. These rules automatically truncate your text to fit within those limits, cutting at word boundaries so your ads always read naturally.
Headline (30 characters)
Truncates to 30 characters at the nearest word boundary. No words are cut in the middle. If a single word exceeds 30 characters, the value is flagged as an error.
Before
Buy Premium Quality Products Now!
Limited Time Offer Save Big
After
Buy Premium Quality Products
Limited Time Offer Save Big
Description (90 characters)
Truncates to 90 characters at the nearest word boundary. Same rules as headlines.
Before
Experience the best quality products at unbeatable prices. Shop now and save on all your favorite items with free shipping.
After
Experience the best quality products at unbeatable prices. Shop now and save on all your...
Keyword Clean
Lowercases text, removes special characters, strips punctuation and symbols. Produces clean keywords for campaign management.
Before
Buy NOW!!! Best Price $$$
Premium Products™ - Limited!
After
buy now best price
premium products limited
When to Use This
- Preparing bulk ad copy for Google Ads
- Product feed headlines and descriptions
- Keyword list management
- Facebook and other ad platform copy